Would you like to learn how to get more done with less effort, eliminate wasteful activities? This book can show you how.

In The 80/20 Principle, Richard Koch thoroughly examines Pareto’s Law – the observation that, in any given context, “a minority of causes, inputs, or effort usually leads to a majority of the results, outputs, or rewards.” This inherent nonlinearity is present in all aspects of life, and by paying attention to your efforts and results, you can identify major opportunities for improvement in every aspect of your life and business.

In other words… for most events, roughly 80% of the effects come from 20% of the causes. This number can change – sometimes it’s 70/30 and sometimes it’s 90/10. But whatever the ratio, the point is that a small number of causes have a disproportionately large effect on the outcome.

80-20_92_laws_redBy identifying the critical 20% of causes and focusing time and resources on optimising them, it is possible to realise enormous gains in productivity in relatively short order. While Pareto’s Law is typically used for sales, customer, or inventory analysis, The 80/20 Principle examines personal and management applications as well, including priority setting and work/life balance.

Interestingly enough, if you pick up Koch’s book, you’ll notice that, 25 pages in, he mentions that you can get the most important knowledge in every book by following a three-step process. Like a good student, I followed his instructions – I read the start and the end of the book, skimmed the rest, and then read the start and the end again. If the author is going to tell you how to read books, you should listen!

Expectations-Pareto1Focusing on the 20% of efforts that create 80% of results isn’t always easy, but it can revolutionise your business and the quality of your life.

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Author: Stewart Barrett

Stewart Barrett is an agile, results oriented data driven digital strategist & business focused online marketer with over 10 years’ experience. Passionate about businesses that challenge and disrupt markets, who is inspired and fascinated by the ever-changing world of digital.

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